Apple Music’s standard subscription starts at £9.99/$9.99 per month, but Apple wants to make it more accessible. Its answer? A new Apple Music subscription dubbed Voice that’ll be available exclusively via Siri, rather than the Music app.
So, rather than being able to curate your own playlists and browse via the app, you’ll instead ask Siri to play the song, album, artist, playlist or album of your choosing.
Relying on Siri to provide music playback has its benefits – namely that you’ll be able to access it from any Apple product across the iPhone, iPad, Apple Watch, HomePod, Apple TV and Mac lines.
It is a more natural way to access music, and those that utilise virtual assistants to play music will already have experience with the concept, but it’ll no doubt take most people getting used to – there isn’t any other music streaming service quite like this, after all.
There are limitations to the entry-level tier, including no access to Spatial and lossless audio, but if you aren’t using Apple’s wireless earbuds or other high-end buds that offer spatial audio support, that’s not such a dealbreaker.
Apple Music Voice costs £4.99/$4.99 per month and it’s rolling out in 17 countries, including the UK and US, this autumn. If you’re interested in other announcements from Apple’s October event, take a look at the latest AirPods 3 news.
Lewis Painter is a Senior Staff Writer at Tech Advisor. Our resident Apple expert, Lewis covers everything from iPhone to AirPods, plus a range of smartphones, tablets, laptops and gaming hardware. You’ll also find him on the Tech Advisor YouTube channel.